Why SACCOs Must Think and Act Like Brands
SACCOs can gain a lot from developing strong brands. By adopting a brand mindset, SACCOs can promote their mission and services and attract new members by emphasizing the special advantages of joining.
SACCOs can gain a lot from developing strong brands. By adopting a brand mindset, SACCOs can promote their mission and services and attract new members by emphasizing the special advantages of joining.